Do I need a website to promote my business? A website is essential for any business. A professionally designed, lead magnet, sales booster, and brand-differentiating Website Development.
Why is it so important to have a website?
Artoon Solutions is a Custom Website Development Company, that asks clients this question when they suggest a website for their business.
Your Search Engine presence (Google Yahoo Bing, Yahoo, etc.) is important. Customer behavior changes over time to adapt to new technology. And customer behavior has already changed to adapt to the digital age.
Let me clarify it for you. Let’s say someone is searching for business-related services. He/she won’t go to the door for inquiries. He/she will just type in their phone number “ABCDE”. The customer then goes to another company.
How is this possible?
It is simple: your business doesn’t have an online presence. User behavior can be changed, as I mentioned above. It’s tech-driven. Customers want everything at their fingertips.
Websites can be created by small businesses, such as ice cream shops, cafes, startups, IT companies, or small-town electricians. Why shouldn’t you? You probably understood my point.
2020: The Year of Technology and Automation
We all know that 2020 will be the year of automation and advanced tech. Everything is closed due to the COVID-19 Pandemic. People are afraid to leave the house. Having an online presence can help you provide everything your customers need.
Every sector implements tech solutions online, including the healthcare sector, Job portal, telemedicine sector, and on-demand services.
You need a website that is smart in 2022. One was necessary the moment you launched your business. But it’s better to have one later than never.
Deloitte’s analysis of Connected Small Business in the United States revealed that small businesses are digitally-advanced:
- Earned 2X more revenue per employee
- Revenue growth of nearly 4X in the past year
- They were almost three times as likely to create jobs than the previous year’s
- The average employment growth rate was 6X higher
Here are the top 10 reasons businesses need a website
- Proves your brand credibility
- Businesses that have a website are easily accessible
- Website Development relationships
- You can showcase your products/services in the best possible way
- Your brand will be more visible with a website
- Google Searches can be a great resource for you
- Your looks still make a difference in judging your credibility.
- Online marketing is incomplete without a website.
- A website can be used to strategically target customers
- Your competitors already have a website
Let’s discuss this in detail;
Reason No. 1: A website proves your brand credibility
When you tell people about your company, the first question they will ask is “Where is your official site?” People are smarter these days. People think ten times before they make any business decisions.
A website is a must for more than 30% of people. If you want people to believe your business is credible, then contact an Indian custom Website Development company and get a website. Only then will they take you seriously.
PS – They aren’t wrong if you take the time to look at their mistakes. There are many business owners. They cannot continue to trust everyone, only to regret it later. You would have done the same at their place.
Reason No. 2: Businesses with a website are easily accessible
A website is essential for businesses. People prefer to be able to reach a business whenever they need it, especially when purchasing products or services.
This is because they can access everything you have to say about your business through a website.
A website is also an option that makes it possible to be reached 24×7. They can contact you at any time of the day.
Another reason your business should have a website is this: Customers can easily reach you through the website and purchase your products or services. Your website is accessible 24/7 so they can make purchases whenever they like. Your customers can be tracked on your website.
Reason no. 3: A better understanding
of Websites can help you establish strong, long-lasting relationships with your clients.
This is how it works:
A website can make you look credible, as I’ve said before. This creates trust and encourages clients to do business with your company.
When building a website we consider all aspects of the user experience. For example, what do users love, and what makes them want to stay? This allows us to provide a great user experience.
A website is a way to build trust and provide a great user experience. They stay longer and return for more.
This is how loyal customers support you and help to grow your business. Another reason you should contact a web development and design agency is to create a website for your startup.
Reason No. 4: You can showcase your products/services in the best way possible
If you want people to buy your products and services, presentation is key. This is especially important if your startup has many customers.
It is important to show our expertise in the best possible way. A website can help with that. You have complete creative freedom. It allows you to display your services in any way that you like.
Beautiful images, video tutorials, and instructions in PDF format are all possible. There are no limits to what you can accomplish.
Do you know what all of this means? Customers receive what they want. Customers are loyal and will continue to shop elsewhere. This is how you can build a loyal customer base.
Reason No. 5: A website makes your brand more visible
A beautiful restaurant is located near my home. It is amazing for the food and service. There is a wide variety of foods that can be found. The restaurant is very popular despite this.
Every time I pass, I only see 7-8 people enjoying the food and sitting there. Reason? It is not well-known. It is not the only restaurant in the area. There are many others. Some have an official website.
They have managed to attract more customers despite offering average services and poor-quality food.
This is the difference a website makes. A website without a brand is like a small boutique. It doesn’t matter how great your products are or how efficient the services you provide – few people will know about them.
Hire an outsourcing team of web designers to create a website for your company.
You’ll be amazed at how much you were able to increase your sales and get more customers.
Reason No. 6: You can benefit from Google Searches
A website can be included in Google’s search results, making it easier for clients to find your site.
One thing you may be asking is: What does it mean? Here’s how:
In, the past, clients needed to do business with a company. To do this, they did a thorough background check on each client and contacted them to find out more about you. Only after they were certain, they could move forward.
However, times have changed. Smart clients are now commonplace. Clients don’t want to waste their time doing background checks. They prefer to search on Google. This is the first thing they do when they hear your brand’s name.
If you have a website that has been properly optimized, it will rank high in Google searches. People will be able to find you using keywords that are related to your business. This will make you more popular and increase the likelihood that people will do business with your company.
A website is essential if your startup wants to be well-known and clients can find you easily on Google. This will be a huge advantage in the long term.
Reason No. 7: People still judge your credibility based on how you look
It’s not me alone! Over 75% of people admit that their website development and design is a key indicators of a company’s credibility. Clients are more likely to do business if they have an interactive website that keeps them interested. This builds trust and shows that you are trustworthy.
Clients won’t even consider you if your website isn’t there. You would be wasting your chance by not having a website.
Don’t make the mistake of not having one.
Reason No.8: Websites are an integral part of online marketing
We all know how time-consuming and tedious traditional marketing methods like flyers, print ads, or print releases can be. They are expensive and take a lot of work. The results aren’t up to par.
Online marketing is cheaper and more efficient. Marketing can deliver more results in a shorter time and is therefore a better option if you need to move things along faster.
Online marketing is a great way to market your business. However, you don’t need a website. It can be viewed as the sun around which all other planets revolve.
Your final destination for all your customers will be a website.
These figures show how effective online marketing mediums can be.
Social media is used by over 2.34 billion people (67%) every day
Companies who blogged 16 times per month received 4.5x more leads
Email marketing is 40x more effective than any other social media channel in acquiring customers
A landing page with video can boost conversion rates by up to 80%.
A website is essential if your business wants to reap the benefits of online marketing.
Reason No. 9: A website can be strategically targeted to your customers
A website has another advantage: You can get people to visit your site and also track key performance metrics.
- The number of regular visitors to your site.
- Several unique visitors (people who visit your site only once).
- The number of times a page has been viewed or visited by users (Pageviews and impressions).
- The bounce rate is the number of people who leave without having read the page they arrived on.
- How long does your site content stay on the web? (average time spent on the site)
These stats will help you to strategize how you target customers. It is possible to determine what type of content customers like, and how you can make it more enjoyable for them.
Your website will become more popular and attract more visitors. You should therefore be focusing on building a great website.
Reason No. 10: All of your competitors are already having a website
Although it may sound cliché, this point is very important. This is not a market you are alone in.
There are thousands of companies that sell the same products and services as you do, and many of them have their websites.
If I take into account all of the points discussed in this blog, it means they are already in a favorable position. They are more trustworthy in the market, have established a level of trust with their audience, are promoting their products/services in the best possible way, and are also benefiting greatly from Google search.
What would you do to beat them?
You will need to first contact a web design company and create a website. You are allowing them to control the market by not having one. There are many other ways.
It is possible to hire a marketing team and invest a large budget in advertising campaigns and promotions. However, this will only result in increased effort and higher costs. A website can be designed within a fraction of the budget.
You can also research your competitors and include elements you don’t have. Their weaknesses can be your advantage.
A website is better than a website. You can at least benefit from it.
A website with a good UI/UX design is just as important as the actual creation of the website. It will not be useful to have a website with poor UI/UX.
You need to leave a lasting impression and keep the user engaged so that they stay for a while.
However, it is impossible to do Website Development that has a great UI/UX without the assistance of a professional custom website development company.
Artoon Solutions can help you get a great custom Website Development. We are a top web development and app development agency. Our custom web development and app development services have earned us a great reputation. If you have any queries just drop us an email at email@example.com.
Let’s sum it up: Your business requires a website. It’s easy to get one.
We’ve reiterated that, even if you think every business should have a website, every business must have one. It’s very easy to get started and it is inexpensive. This will help you grow your business.